Privacy Policy

Last updated: September 19, 2026

Overview

Rivanna Home Cleaning ("Rivanna," "we," "us") respects your privacy. This policy explains what information we collect through this website and through the tools we use to run the business, how we use it, and the choices you have. We collect only the information we need to respond to your quote request, schedule and deliver cleaning service, and communicate with you about your account or appointment. We do not collect or use personal information beyond what's necessary for these purposes.

Information We Collect

• Contact and quote information you provide directly: your name, email address, phone number, service address, and details about the cleaning service you're requesting (property type, size, frequency, and any special instructions).
• Communications: messages you send us by phone, text, email, or through our booking system, along with records of appointments and service history.
• Website and advertising data collected automatically: your IP address, browser and device type, pages viewed, and how you arrived at the site (for example, from a Facebook or Instagram ad). We collect this through the Meta Pixel, described below.
• Payment information: handled by our payment processor; we do not store your full card number on our own systems.

How We Use Your Information

• To respond to quote requests and to schedule, confirm, and manage cleaning appointments.
• To communicate with you about your service, including reminders, follow-ups, and updates, using our customer relationship platform, GoHighLevel.
• To process payment for services rendered.
• To measure and improve our advertising, using Meta's (Facebook and Instagram) tools to understand which ads lead to inquiries and to show relevant ads to past visitors and similar audiences.
• To meet legal, accounting, and business record-keeping obligations.

We do not sell your personal information to third parties, and we do not use it for any purpose beyond what's needed to run and grow Rivanna Home Cleaning.

Third-Party Services We Use

We rely on a small number of outside services to run the business, and your information may pass through them as follows:

• Meta (Facebook and Instagram): we may use the Meta Pixel or Conversions API on this website to measure the effectiveness of our advertising and to build audiences for future ads. Meta may set cookies on your browser and combine information from this site with information Meta already has about you, subject to Meta's own privacy policy.
• GoHighLevel: our customer relationship management (CRM) and communications platform. It stores customer contact information, tracks quote requests and appointments, and sends appointment reminders, follow-ups, and marketing messages by email and text on our behalf.

These providers act as data processors for Rivanna Home Cleaning. We do not permit them to use your information for their own independent marketing purposes.

Cookies and Tracking

This site uses cookies and similar technologies, including the Meta Pixel described above, to remember your preferences, measure site traffic, and support our advertising. You can control or delete cookies through your browser settings; disabling cookies may affect some site functionality.

Text and Email Communications

If you provide your phone number or email address, you may receive appointment confirmations, reminders, and occasional marketing messages from us. You can opt out of marketing texts by replying STOP, opt out of marketing emails using the unsubscribe link in any email, or contact us directly to update your communication preferences. Service-related messages, like appointment confirmations, may still be sent as needed to deliver the service you've requested.

How We Protect Your Information

We take reasonable steps to protect the information we collect, including relying on the security practices of our service providers (Meta and GoHighLevel). No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Data Retention

We keep customer and quote information for as long as needed to provide service, maintain business records, and meet legal or accounting requirements, and we delete or anonymize it when it's no longer needed for those purposes.

Your Choices

You can ask us to:

• Tell you what personal information we have about you.
• Correct inaccurate information.
• Delete your information, subject to what we're required to keep for legal, accounting, or recordkeeping purposes.

To make a request, contact us using the information below.

Children's Privacy

This website and our services are not directed to children, and we do not knowingly collect personal information from anyone under 13.

Changes to This Policy

We may update this policy from time to time. The "Last updated" date at the top reflects the most recent version. Continued use of our site or services after an update means you accept the revised policy.

Contact Us

Questions about this policy or your information can be directed to:

Rivanna Home Cleaning
Email: book@rivannahomecleaning.com
Phone: (757) 880-0351
Charlottesville, VA